Search Engine Optimization in 2019

What should you be doing for search engine optimization in 2019?
Are you paying too much? Are you getting results? Do you know how to measure success?

Mediaura has been offering Search Engine Optimization (SEO) services since our company was founded in 2003. Over the past 16 years this industry has evolved from one that involved a lot of tricks and attempts to game the system, to a much more ethical practice.

This was commonly referred to as white hat (good) vs black hat (bad) SEO. While some companies may still attempt to find shortcuts and quick fixes, the Google algorithm updates have done a fairly good job of punishing those operations. Sooner or later people figure out that the shortcuts get them nowhere in the long run.

So, what is new for search engine optimization in 2019, and why am I writing this article in the first place?

To begin, I’d like to thank you if you are an existing customer. I hope you are happy with your service and should you have any questions about your current plan or want to discuss one, please call or Email us at your convenience. If you are not a customer but want to learn a little bit about SEO or perhaps even become a new customer that’s great. We hope you find this informative.

If you stay up with Google updates, you probably know that as of the time of this article, the last major update was the June 2019 Core update. These updates are vital for providers like Mediaura, but they often don’t matter to an end user. If you ever see your ranking plummet, this is a good reference. If there is an algorithm change, hopefully your search engine optimization vendor knows about it and has planned for it or knows how to address it quickly to avoid any potential negative impacts and penalties.

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