Happy Feet is a slipper business that started as a mall cart program
in 1996 and has grown into an international company, with an appearance
on Shark Tank in 2014 and now, they are producing items for a number of
DreamWorks properties. The company has rapidly expanded over the years,
appearing on different TV shows from Good Morning America to Late Night
with Jimmy Fallon. But there was one problem – their website didn’t
represent their business well or the quality of their products in the
slightest.
Mediaura partnered up with Happy Feet earlier this year to completely reinvent their online presence. Our team created an entire digital strategy for their company from top to bottom. We worked very closely with the Happy Feet team to create a strategy that would engage and convert their major audiences, improve their user experiences and most of all, convey the high quality and comfort of their product. It is by far one of the most robust sites in our portfolio to date. You can view the site in its entirety here.
Mediaura partnered up with Happy Feet earlier this year to completely reinvent their online presence. Our team created an entire digital strategy for their company from top to bottom. We worked very closely with the Happy Feet team to create a strategy that would engage and convert their major audiences, improve their user experiences and most of all, convey the high quality and comfort of their product. It is by far one of the most robust sites in our portfolio to date. You can view the site in its entirety here.
