Find out why Web Development is required for your company?

Since last decade or Web development has been very popular. Every company requires website updating for progress and growth of the company without increasing cost.

But the main question is what Web development is?

Mediaura develops websites and web applications in full compliance with today’s Web Standards and compatible with all web browsers. Hence, Mediaura – Web Development Louisville Company is THE solution for development of website and all other solutions. Mediaura is a graphic solution provider that provides various web development services like:

Web Design and Programming

• Responsive Design
• W3C Compliant Code
• PHP Experts
• HTML5
• CSS5
• CSS Transitions (deep scroll, parallax effect, etc.)
• JavaScript (JQuery, EXTJS, Mootools)
• UI/UX Design

Web Application Development

• Custom Software to suit your needs
• Software Architect with Blueprint & Prototyping
• Database Design (MariaDB, MySQL & MSSQL)
• SaaS model experience
• Full understanding of PCI and HIPAA Compliancy
• Security Experts
• Comfortable with Enterprise processes and environments
• Zend, CakePHP, CodeIgniter, Laravel, and Custom Frameworks
• Use of SVN for version control
• Proper QA process with Development -> Testing -> Staging ->Production
• We implement Agile

From starting to end, the whole process is taken care of, by Mediaura. Our whole team specializes in web development, creating customized websites and CMS powered mobile apps, for easy update of your content in a secure portal, without the need of a specific web developer. From concept to final product, we develop fully customized websites so that your product remains unique to you. Your Company does not just require making a mere web presence, but also needs to design your digital market with concrete plan and techniques.

Do not underestimate the power of Web Development. Hence, come to the best Web Development Louisville Company - Mediaura and let everyone know you are the number 1 company in your field.

Have A Rockin' Holiday Season From Mediaura

  This Holiday season the Mediaura team decided to spin* our annual Christmas card a little differently...

Many of our team members consider music to be a hobby and a passion, so we put our tune loving brains together and created a seasonal playlist for our Holiday card this year. Each member of the team chose a few of their favorite Holiday related songs and we combined them to create an original playlist for our friends and clients to enjoy. It also just makes sense that as a Digital Agency we do something we can share digitally.

From Wham! to Run D.M.C. to Dropkick Murphy's, this playlist sheds a little bit of light on the personalities of each team member and has something for everybody, just like our company and the multitude of services we provide.

So without further ado, here is the 2016 Rockin' Mediaura Holiday Playlist (Best enjoyed while drinking a festive beverage, of course):

 

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Find out why award winning digital agency Mediaura is Louisville’s SEO king?

Since last decade or let’s say half decade, SEO has been very popular. Every company requires SEO for progress and growth of the company without increasing cost.

But the main question is what SEO is?

SEO means search engine optimization which enables a company to rank top amongst various popular Search Engine Results Page like Google, Bing, Ask, Yahoo, etc. It’s necessary to improve your web presence because people go to these SERPs for their questions and it increases market value without any other promotional activities.

Hence, Mediaura - Louisville Seo Company is THE solution for your SEO. Mediaura is a graphic solution provider that provides various SEO services like:

• Comprehensive SEO Audit
• Keyword Research
• Meta Data Alterations
• Front Page Content Consultation
• Internal Text Link Modifications
• SEO-Friendly Content Writing 
• Setup and Implementation of Google Analytics/Google Webmaster Tools
• Setup and Implementation of Bing Webmaster Tools
• SEO Performance Monitoring
• Ranking/Status Reports

From starting to end, the whole process is taken care of by Mediaura. We know the important role, that SEO plays in the research and buying cycle, and how to maximize its impact for our clients’ benefit. SEO is your digital calling card. Mediaura will work with your team to develop Search Engine Optimization goals and strategies, that will start your business qualified leads and converting them into customers. Your company does not just require making a mere web presence, but also needs to design your digital market with concrete plan and techniques.

Do not underestimate the power of SEO. Hence, come to the best Louisville SEO company Mediaura and let everyone know you are the number 1 company in your field.

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Mediaura Receives Fast 50 Award

Mediaura is pleased to announce that Louisville Business First at the Fast 50 Awards once again honored us with their recognition. This is the second year in a row that Mediaura has garnered acknowledgement from this organization for the consistent growth of our company.

In order to receive the title “Fast 50” companies must be independent, for-profit and privately held. They must release a three-year operating sales history and show an average of at least $1 million in revenue for the three most recent fiscal years. And they must be headquartered in Bullitt, Henry, Jefferson, Meade, Nelson, Oldham, Shelby, Spencer or Trimble counties in Kentucky; or Clark, Floyd, Harrison or Washington counties in Indiana.

“Winning the Fast 50 award for the second year in a row was a very proud moment for us,” shares COO Amy Aebersold. “Our staff's dedication to our clients and the work that we do is reflected in our growth over the years. No award demonstrates that level of success like the Fast 50. Our goal is to, hopefully, continue down this path for many years to come.”

Mediaura is earnestly grateful for all of the recognition we have received for our work and look forward to continuing this upwards trajectory for both our own business and that of our clients.

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Micro Mobile Moments and Your Brand

Mobile success is a matter of capturing mobile moments. Whether it’s the moment when you set out on a run and want to know if it’s going to rain or the moment you see the news that hints it’s time to sell your stock, the key is to design applications and sites that deliver the exact, relevant interaction in a mobile moment.
But, these mobile moments – the moments in which a person pulls out their mobile device to get what he or she wants, quickly and in context – are shrinking. Pretty soon, even apps will be overkill. Nowadays people not only want, but they expect instant mobile gratification. They want their information in a micro moment – a mobile moment that requires only a glance to identify and deliver information they can consume or act on immediately.
Already, the tiniest moments are speedy calls to action. You wake up when your alarm goes off. You stop at a red light. Your phone already engages you with signals like this called push notifications. You get a reminder when your next hair appointment is or who won a ballgame you’re invested in. Then you act on these notifications, even if the act is just quick acknowledgment.
These aren’t just mobile moments: they are micro moments. And micro moments are the next big thing for mobile. Mediaura knows that the technology to act in micro moments is already happening – in the latest iteration of Apple’s mobile system, iOS 8, you can take action quickly in response to a push notification. And other technologies and analytics create the pinpoint context to make micro moments relevant so you only get the notifications you choose.
Micro Moments and Wearables
There’s been a lot of recent buzz about wearables like the Smartwatch and Google Glass, and micro moments are what they’re made for. Wearable tech is the next chapter of the mobile revolution. One in five Americans already owns a wearable device, and a third of consumers aware of wearable tech say they’re likely to buy a device in the near future.

So how do micro moments help your business?

• Get targeted customers to buy on an impulse.

There's a wine company, for example, which sends a notification that sounds like clinking glasses telling you the wine of the day. “Buy a bottle and get a great deal – if it’s not too late!” In one day, this company sold 105,000 bottles. Flash sales like that are perfect ways to win in a micro moment.

• Alert people to take action.

Nike tells people when their shoes are about to wear out. Walgreens reminds you to refill your prescription. Sephora tells you when you are near a store and how you can get rewards benefits. These are immediate pieces of information that customers probably aren’t thinking about until that moment, and most of the time, this call to action works.

• Alert people no action is required.

Businesses can even send simple notifications telling you your package has arrived or an insurance claim has been processed where no action is required.
The four-step IDEA process
There is a four-step cycle that includes identifying, designing, engineering and analyzing to create the best possible targeted micro moments for your company.

• Identify the simplest interactions. What can you inform your target audience about in a moment? There are options for every type of business, and at Mediaura we work with you to create the best ones.
• Design the interaction and make it as simple as it can be. Choose events that people can react to in the real world or can reply to with a yes/no answer.
• Engineer a quick feedback loop. Determine the desired response be integrating consumer profiles built over time with real-time context.
• Analyze the results. Your timing must be perfect.

How Mediaura Can Help

Instead of customers intentionally using apps a few times a day, at Mediaura we think about how our clients can engage customers in 5-10 second interactions many times a day. We can help you to create brilliant notifications that give your consumers the power to respond to messages, set preferences and take action through the simple tap of a button. For additional information about how we can help take your mobile to the next level, please Contact Us or call Mediaura at (502) 554-9649 today to get your digital presence where it needs to be.

Enamored with Enamel

(Jen might not want to talk about her flair, but we LOVE talking about our flair.)

If you haven’t heard, enamel pins are the newest cultural obsession, and it makes perfect sense. These unique pieces of flair are wearable, collectable and cheap to produce (not to mention super cool and cute), and they give artists the chance to turn their work into an affordable commodity. Some of our team members have been collecting these pins and rocking them on their backpacks and jackets lately, so we had a great idea to do a Mediaura pin exchange.

Mediaura is comprised of a very diverse group of people with differing interests and personalities, and we love thinking up ways to learn more about each other and express ourselves to the team. So this past Friday we had a Halloween pin exchange! About a month ago, we each drew names at random and picked out a “spooky” pin that fits that person’s personality. We ended up with some pretty rad pins – You can check them out below!

Mediaura Selects Peak 10 for Safeguarding Digital Media

Peak 10 Inc. is delivering data center services to Mediaura, a Louisville-based interactive agency and software development company. Mediaura’s IT infrastructure is now hosted by the secure environment offered at Peak 10’s Louisville technology campus.

Mediaura serves a growing number of Fortune 500 brands and worldwide enterprises and required a partner that could support a high standard of Internet and database security for both its Web-based and mobile application divisions.

“After months of careful research, we chose Peak 10 because we felt its high-level of professionalism, IT security and customer service aligned perfectly with our own business practices,” said Andrew Aebersold, president and CEO of Mediaura. “In order to deliver on our commitment to our customers, it was imperative that we partner with a company that is dedicated to providing superior solutions, and we found that with Peak 10.”

Both Mediaura and Peak 10 share an unwavering commitment to their clients’ data security. Peak 10’s renowned team of experts and comprehensive service portfolio were fully prepared to deliver the high level of security and support that Mediaura required.

“We understand how crucial IT issues can be to the health of a business,” said Matt Phillips, vice president and general manager of the Peak 10 Louisville market. “We are excited about our new relationship with Mediaura and about supporting the company’s IT infrastructure so that it can deliver secure, creative and responsive websites and mobile applications for its customers.”

In addition to its Louisville operation, Peak 10 operates nine other technology campuses in the U.S., serving customers around the globe. The fast-growing company, headquartered in Charlotte, NC, recently announced it plans to install a new cloud cluster in Louisville to meet growing customer demand.

About Mediaura

Mediaura is a Louisville-based company specializing in creating customized websites and mobile applications that enable clients to easily update the content without the need of a Web developer. In addition to its custom services, Mediaura also offers a line of products that allow users to dynamically create content for their digital signage, local store marketing/custom shop marketing or online coupons. The company was founded in 2003 by Andrew Aebersold and today its clients are among the Fortune 500. Now the nation’s premier interactive company, Mediaura has been recognized with a number of awards. For more information, please visit

About Peak 10 Inc.

Peak 10 provides managed IT services and cloud solutions through data center infrastructure across the US. With 96% customer satisfaction, Peak 10 offers a comprehensive support model along with a portfolio of data center and cloud solutions to help small- to mid-sized businesses develop more cost-effective IT strategies. Peak 10 provides expert engineering and support services to market-leading companies such as The Tim Tebow Foundation, LendingTree, Pergo, Healthways, Churchill Downs and Carnival Cruise Lines. Peak 10 is SSAE 16 audited and helps companies meet the requirements of various regulatory compliance acts such as Sarbanes-Oxley (SOX), HIPAA/HITECH, PCI DSS and Gramm-Leach-Bliley (GLBA). For more information on Peak 10, visit